Measuring the ROI from Social Media/PR Efforts
Posted in Business Extras, What's Hot in Business on Jun 2nd, 2009
I’m a BIG believer in social media and outreach via social networking sites – which is why I’m constantly taking about Twitter, LinkedIn, Digg and Facebook and the value they hold for entrepreneurs. But something I haven’t covered is how to know whether or not your efforts are truly beneficial – measuring the ROI. [...]
