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Tag Archive 'Online community'

Online communities are hot commodities for countless reasons. They allow you to tap into the mindset of your customers, visitors, employees, partners – people – and gain valuable information which can help you make informed business decisions. It’s like having access to your very own FREE 24/7 focus group! In addition, online communities [...]

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Online Communities 101

We must never forget that people participate in online communities for a variety of reasons. But they do share some common traits. People log on at-will (when they want to and when it is convenient for them) and participate in activities that they enjoy (not everyone wants to send and receive IMs). This is primarily [...]

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