A Little Business Know-How from the Chick in the Skirt…
Posted in Start-Up of the Week on Feb 10th, 2009
The benefits of text message (SMS) marketing are immeasurable. You can reach your customers in real-time no matter where they are or what they’re doing. From notifying a buyer of a new home that just went onto the market to sending an alert to clients when you have upgraded your services, nothing beats the [...]
Posted in Business Basics on Feb 2nd, 2009
Spending some time on LinkedIn this weekend, I came across an interesting question. Someone asked, “Do you know what the three things are that will create the business breakthrough you’re looking for?” It went on to state that every business has needle movers that can propel forward and encouraged others to share their thoughts. [...]
Posted in Business Extras on Jan 18th, 2009
If you’ve never heard of TechCrunch, I’m truly disappointed. This Web site, Weblog, whatever you want to call it should have been on your bookmarks a long time ago! Seriously. I’m an avid fan of TechCrunch not only because it offers juicy tidbits on up-and-coming technology start-ups, but because it also offers [...]
Posted in What's Hot in Business on Jan 5th, 2009
It has been awhile since I babbled on about one of my all-time favorite sites, WikiAnswers. If you’ve never heard of this ingenious Web site it’s a place where knowledge is shared freely in the form of questions and answers. Anyone can ask a question and anyone from anywhere in the world can [...]
Posted in Business Extras on Jul 27th, 2008
Try this quick quiz:
How much are your customers worth?
What is the value of your customers (best and worst)?
How much is a new customer worth to your company?
How much should your company spend trying to attract and acquire new customers?
How much should your company spend trying to retain existing customers?
Which acquisition sources generate the best customers?
Which [...]
Posted in Business Extras on Jul 18th, 2008
Okay… I have to admit, I have not been using Twitter for very long. I’ve known about this unique social ‘what are you up to site’ for quite some time, but was hesitant to sign up. I just didn’t see the appeal or value in using this IM-based social networking and microblogging service [...]
Posted in Start-Up of the Week on Jul 17th, 2008
Italian for limited edition, our spotlight start-up is the original, one-of-a-kind Edizione Limitata. Launched in 2007 by entrepreneur Sergio Meschi, Edizione Limitata taps into the notion that the power of many often has great advantages over the power of one. Here’s more from our start-up:
What businesses have you started? Are you currently [...]
Posted in What's Hot in Business on May 22nd, 2008
In recent years, concepts like business-to-consumer marketing, social network marketing and even viral marketing have been all the rage. But there’s a new phenomenon taking place that you might not know about. With the proliferation of online communities, social networks and countless other ways to interact with people in real-time, the playing field is shifting. The power is [...]
Posted in What's Hot in Business on May 16th, 2008
Of all the social networking services out there, there is one that I consider tops for entrepreneurs. LinkedIn. LinkedIn is a social networking site designed for the professional. The site’s simple approach is “relationships matter.” And when you’re in business, relationships are everything. Unlike other online networks, LinkedIn offers tools and features to maximize your [...]
Posted in What's Hot in Business on Feb 2nd, 2008
Okay. So I’m officially addicted to the StumbleUpon toolbar, which is so cool! With the click of a button you are brought to random sites (based on categories chosen when you sign up) where you can rate them, leave reviews and add them to your favorites. It’s a great way to discover even more useful [...]
