A Little Business Know-How from the Chick in the Skirt…
Posted in Business Basics on Jul 11th, 2008
Assuming that you can be all things to all people is the single greatest mistake that you can make as an entrepreneur – projecting that everyone in the developed world is a potential customer. Wrong! Not going to happen. Never has. Want to turn-off an investor? Show them a presentation [...]
Posted in Business Extras on Feb 2nd, 2008
When determining prices, it is important to first calculate ‘cost-based prices’ or what it costs you to be in and stay in business. Costs include business and administrative expenses (including recurring expenses such as phone and utility bills, rent, etc.), salaries and benefits. After determining your costs, you need to calculate your salable time. Keep [...]
Posted in Business Basics on Jan 14th, 2008
All businesses need to have an edge – often referred to as a competitive advantage. You need to have something that sets you apart from the competition… something that screams, “We’re DIFFERENT!” Without this edge, your business won’t stand out; you’ll simply get lost in the shuffle. So put down that mouse and Starbuck’s cup [...]
Posted in Business Extras on Dec 1st, 2007
My name is Crystal Williams, the Chief Blogging Babe of this site. I’m here to give you the lowdown on small business…from start-up ideas to the nitty gritty on how to get a leg up on your competitors. It’s all very basic stuff, just often made complicated by those not wearing skirts. :-) Here you’ll get the scoop in black and white, [...]
