A Little Business Know-How from the Chick in the Skirt…
Posted in Business Extras on Jul 29th, 2010
Go ahead and take a look around you. Tell me, what do you see? Chances are you’ll find people with their heads down. On the street. In the elevator. At a stoplight. Texting. Updating their Facebook status. Tweeting about what they just had for lunch. Recommending a friend on LinkedIn.
Now don’t get me wrong. [...]
Posted in Business Extras on Jul 27th, 2010
Education has never been more important than it is at this moment. Your parents always told you to get your education. Every year your teachers prepared and encouraged you to continue down the path to higher levels education.
Repeat: education is more important now than it has ever been. But not for the reasons that have [...]
Posted in Business Extras, Competitive Forces, Market Niche, Start-Up Ideas, What's Hot in Business on Jul 26th, 2010
Small businesses often have a primary goal of driving sales - and why not? They don’t have to worry quite as much about branding, monitoring mentions for national PR purposes, customer service, and all of the other things that come with being a large company. As a digital marketing consultant, I work with small businesses [...]
Posted in Business Extras on Jul 23rd, 2010
When I started my current business over a decade ago there were very few women in the field. It wasn’t that women didn’t have an eye for graphic design or the ability to learn how to program a web page, it’s just that men seemed to be dominating the field.
But there was something that I, [...]
Posted in Business Extras, What's Hot in Business on Jul 17th, 2010
Babeofbusiness.com has teamed up with UPrinting (one of the world’s premier printing companies) to bring you – the beloved entrepreneur – a special contest. We’re giving away 100 high quality double-sided postcards to one lucky winner!
Here’s the scoop:
Giveaway Details:
100 4×6 Postcards
14pt Cardstock; Gloss
4 Color Double-Sided Printing
Limited to US residents only
Entrants must be 18 years [...]
Posted in Business Extras on Jul 11th, 2010
I’ve never believed in beating around the bush. I’m direct. Blunt. So please don’t take offense when I tell you that you’re not noteworthy enough to have a Wikipedia article. You’re insignificant, unimportant and clearly lack the criteria for meeting such glamorous standards. You’re a small business and, frankly my entrepreneur, [...]
Posted in Business Extras on Jun 2nd, 2010
Over the past couple of months, business owners across the country have been crying foul over the Credit Card Act, and rightfully so. Hailed by supporters as the most significant and comprehensive legislation to hit the credit card industry in decades, the CARD Act (Credit Card Accountability, Responsibility and Disclosure) will tremendously impact the way [...]
Posted in Business Extras, What's Hot in Business on May 24th, 2010
Out of all the medical niches, plastic surgery is probably the most dependent on internet marketing. Why? Well there are four main reasons:
It’s a sensitive topic: Cosmetic surgery is still considered a private matter by most people. They won’t openly discuss their surgery with friends, neighbors, etc. In turn, prospective patients usually turn to the [...]
Posted in Business Extras, Expert Q&A on May 20th, 2010
Not too long ago I attended a seminar at USC called “Raising Funds for Your Company.” It was geared towards entrepreneurs and start-up ventures. There were two speakers there, one of them being a man by the name of Jason Nazar (he founded DocStoc.com).
While I respect and appreciate Mr. Nazar’s success, I was completely shocked [...]
Posted in Business Extras on Feb 2nd, 2010
Online marketing is the process of driving Web traffic to a Web site. It includes paid-for and organic means, with one goal: creating and nurturing Web traffic which is likely to convert by taking a desired action such as buying/clicking on an ad. Getting your online marketing right takes time, knowledge and trial and error [...]
